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Oklahoma State vs Kansas Live

Earlier this week, Michael Mulvihill, president of insights and analytics at Fox Corp., tweeted an eyebrow-raising nugget as pertains to interest in college football.


Total viewing of college football is up 12 percent this season and up 28 percent over the past five years, he tweeted, adding, “among well-established major properties, I don’t know what in all of TV is trending any better than CFB.”


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